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Little Rock's Magic Springs Amusement Park: Bringing the Magic for 2021

Twisting & Turning on The Gauntlet
The Gauntlet is one of the parks largest coasters and most popular attractions.

Rides 4U - New & Used Rides
At Magic Springs amusement park in Little Rock, Ark., classic attractions and new additions alike are bringing the fun in 2021. 

According to Michelle Keeney, Director of Sales and Marketing for the park, “There are a few classic attractions that our loyal fans deem their favorites.  Families love rides like the Big Bad John, which happens to be the longest trip with 3,500 feet of track twisting and turning through some of the park's most beautiful scenery,” she says.  “The Gauntlet is a teen favorite; it takes nerves of steel to endure this 110-foot drop into a whirling dervish of five inverted loops and mind-blowing bends.  One of two rides of its kind in the world, the X Coaster is a thrill-seeker must.  Plummet Summit, our tidal wave ride is everyone's favorite on a hot summer day.” Among other waterpark attractions, she notes “The Crystal Cove Wave Pool is a classic and our Seven Falls Slide Tower offers a thrill for everyone.  The multi-layer attraction has speed slides, body slides and bowl slides in one.” 

And along with those traditional favorites, the park is scoring with some of their new additions, as well.  “Our most recent addition, Brain Drain, remains the hottest new attraction at our park.”  There are plans for entertainment, too, as Keeney notes that the park is currently monitoring the ongoing pandemic but looking forward to a variety of options for guest events.  “We look forward to offering additional attractions but are pleased to offer an incredible new lineup of outdoor concerts in our 2021 Summer Concert Series.  With so many live shows canceled, it means a lot to us to offer safe, outdoor, socially-distanced live music for all types of music fans,” she enthuses. 

Naturally, there have been changes made due to the pandemic, and some will continue for the foreseeable future, at least as long as it takes to keep staff and guests safe. “Like every individual and business, we have made many changes due to the pandemic. We immediately instituted new safety protocols at the park, following all local and federal guidelines and will continue to do so during this season. You'll see our processes adapted at all levels, including drive-through Season Pass processing, social distancing throughout the park and especially in lines,” she explains. Additionally, she adds that the park has hand sanitizer stations available, utilizes employee temperature checks, and adheres to various mask requirements. “We are dedicated to keeping our employees and guests safe,” she stresses. 

Keeney says part of what makes the park unique is its location, as well as its longevity. “Not only are we the only theme and water park in the state of Arkansas, but we've been around for nearly 50 years. The special family memories created here over decades have made us a beloved part of families across the country.” And there's more about the location that makes it special, she attests. “We are also situated in Hot Springs National park, which offers expansive beauty - best seen from the top of a rollercoaster,” she laughs. 

The park has grown and changed over the years, and will certainly continue to do both, Keeney relates, as she shares a bit of the park's history. “Magic Springs opened on July 22, 1978 as a theme park. Over the years, we've seen rides and attractions come and go, but the loyalty of our guests has not changed.” In 2000, after making ride changes, the waterpark officially reopened, marking a big moment for the park. “We launched our Summer Concert Series in 2003, which has been a huge part of the seasons following. We are constantly looking for ways to innovate and better serve our guests, including searching for new attractions that would offer something unique to the region.”

For the coming season the concert series will definitely continue, Keeney says. “[It] has been a proven success since its inception. In 2020, our dedicated team was able to continue to offer these safe outdoor events during the pandemic and we are looking forward to more this season.”

Additional entertainment options are also afoot. “Magic Springs will continue to celebrate corporate and small group parties, and offer unique family-friendly events such as Dive-In Movies, Mermaid Mondays, and Cooler Sundays. We work hard to create experiences that are high quality and high value for our guests.”

Cooler Sundays allows park guests to bring in their food from home on select summer Sundays; while Mermaid Mondays allow guests to see the parks' live mermaid performers. There are also Dive-In movies on summer evenings.

Keeney adds “Our fall-themed program called Halloweekends is the perfect example of this with special weekends designed with all-day family-friendly activities.”

Last year, events included a hay maze, the spooky “Undead Cemetery” and candy giveaways for the kids, along with themed holiday treats from food services, and custom crafts and arts vendors. 

This year, the park opens May 22nd, and closes October 31st. Passes and tickets are both available; pass options include a Gold Season Pass with a dining plan.

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